Laith Al Qasem
AI Creative Director · Motion Designer · Amman
I direct AI the way a film is directed. Every frame is decided before it is generated, for AVATR, Deepal and Changan in Jordan and for the brands I build at Latent Studio.
One ad. Four cars.
- Ad spend
- USD 169
- Views
- 108,825
- Conversations
- 11
- Cars sold
- 4
AVATR 07 REEV, paid Instagram in Jordan. About JOD 39,000 a car. Film, edit and targeting by me.
Three chapters. One way of working.
Open a chapter to see its work
Have something
in mind?
Let's direct it.
- Emailalqasem6966@outlook.com
- Phone and WhatsApp+962 79 987 7131
- Studiolatent-studio-ai.com ↗
- LinkedInlaith-alqasem ↗
- Behancelaithalqasem1 ↗
- Instagram@latentstudio.jo ↗
Chapter 01@avatr.jordanMallouk GroupJul 2025 – Sep 2026
AVATR
Launch films, offers and seasonal campaigns for the AVATR 06, 07 REEV and 12 in Jordan.
Chapter 02@changanjoMallouk GroupApr 2025 – Nov 2026
Deepal
Changan and its electric brand Deepal in Jordan: the S07, S05, G318 and SL03, and the new Eado EV.
Chapter 03@latentstudio.joMy studio, Amman2026
Latent
My studio. Films, campaigns, websites and identities for brands, each one directed frame by frame. Spec work is marked.
Client carousels.
Every carousel laid out flat, slide next to slide, the way it was delivered. Click any slide to see it full size.
Four sites, all live.
Each one is directed like a film: the scroll is the timeline, and every section is one idea. Scroll to move through each site.
Sudqi Planet, the identity.
A Korean and global skincare store in Amman. A planet with its orbit for a symbol, an Arabic and Latin lockup, a lilac, bone and ink palette, then packaging, signage and the store. sudqiplanet.com ↗